Public relations and marketing communications experts in this part of the world have not tapped the growth in the technology in achieving their aims. This training is a must for those handling the image of any organisation. The training will focus on core strategic areas of positioning a very good corporate image using contemporary ICT tools. This training will deal with all the different facets of public relations with a view to positioning the organisations image to the highest pedestal. Participants expected: Public relations experts, mar

Public relations and marketing communications experts in this part of the world have not tapped the growth in the technology in achieving their aims. This training is a must for those handling the image of any organisation. The training will focus on core strategic areas of positioning a very good corporate image using contemporary ICT tools. This training will deal with all the different facets of public relations with a view to positioning the organisations image to the highest pedestal. Participants expected: Public relations experts, marketing communications experts, personal assistants, media officers, community relations officers, consultants, customer relations officers among others.

Content:

• Utilising the social media for public relations.
• Positioning organizations image for trust and loyalty using the internet.
• Drawing positive community relations using the power of information communication technology.
• Creating a positive image of the organisation to enhance brand patronage using the digital approach.
• Utilizing the power of identity in creating trust of company’s products using the digital approach.
• Positioning the organisation’s image for lasting impression using the digital approach.

communications experts, personal assistants, media officers, community relations officers, consultants, customer relations officers among others.

Content:

• Utilising the social media for public relations.
• Positioning organizations image for trust and loyalty using the internet.
• Drawing positive community relations using the power of information communication technology.
• Creating a positive image of the organisation to enhance brand patronage using the digital approach.
• Utilizing the power of identity in creating trust of company’s products using the digital approach.
• Positioning the organisation’s image for lasting impression using the digital approach.