Business owners today have many more options when it comes to finding a Lender than they did many years ago, but you will find that eligibility for those loans can differ wildly among lenders. However, lenders have a common requirement which is the Business Plan that satisfies the requirements for lending. The 7 Cannon of Lending in all its characteristics, encircles the Business Plan. The course has therefore been designed to put you through a comprehensive business school curriculum with emphasis on Business Planning. You will not only get a loan to run your business, you will understand what is involved to grow your business successfully.

Learning Objectives

At the end of this training session, participants will be able to:

• Research and analyze the individual components needed for a business plan
• Apply skills to create a business plan for different audiences, including investors, banks, and other stakeholders
• Explain the purpose and future of your business in easy to understand terms
• Use accounting terms to describe the future for your business
• Describe your marketing, sales, and planning strategies
• Develop a business plan that includes a detailed, practical and effective implementation strategy

COURSE CONTENTS:

DAY1

• WHAT IS BUSINESS  
  • Aims and Objectives:
  • Basic Principles of The Market Economy
  • Demand and Supply
  • Types of Market Structure
  • Business or Entrepreneurship and its Different Types
  • What is an Entrepreneur

• HOW TO SUCCEED IN BUSINESS
  • Aims and Objectives
  • Entrepreneurship and the Environment
  • Crucial Characteristics for the Entrepreneur
  • Working Hours
  • Success Factors:
  • Open Thinking
  • Perception
  • Attitudes and values
  • Interests
  • Inner feeling
  • Personal traits
  • Distinctiveness.

• HOW TO PREPARE A BUSINESS PLAN
  • Aims and Objectives
  • What is a Business Plan
  • Who will write the Business Plan
  • Preparing to write the Business Plan
  • Contents of the Business Plan
  • The Summary
  • Detailed Business plan
  • Raw Materials
  • Marketing
  • Manufactured Goods or Provision Of Services
  • Competition
  • Financial Statements and Forecasts

DAY 2

• IS THERE A MARKET FOR MY BUSINESS IDEA
  • Aims and Objectives
  • What is Marketing
  • A brief History of Marketing
  • The Marketing Mix
  • Target Customers
  • Target Market
  • Products – Goods and Services
  • Market Place or Distribution
  • Promotion
  • Determining the price
  • Pricing

• WHAT DO I NEED TO RUN A BUSINESS
  • Aims and Objectives
  • Capital Investment
  • Resources
  • Premises and Locality
  • Material Resources
  • Financial Resources
  • Internal Financial Resources
  • External Financial Resources
  • Information Resources
  • Time to Reflect
  • Do I really want to go into business?
  • The Market for my business
  • My Costs
  • My profits
  • My capital
  • My assets
  • My premises
  • My personnel
  • My banking needs
  • My taxes, my business and the Law
  • My business management systems.

DAY 3 and 4

• THE FINANCIAL ASPECTS OF BUSINESS PLANNING
  • Aims and Objectives
  • An introduction to Finance
  • Assumptions
  • Sales Assumptions
  • Activity - Income calculations...
  • Cost Assumptions
  • Direct Costs
  • Indirect Costs
  • Activity – Cost calculations
  • Profit and Loss Account
  • Contents
  • Structure
  • Activity – Profit & Loss Account calculations
  • Depreciation
  • Linear Depreciation
  • Depreciation
  • Depreciation choices
  • Activity – Depreciation calculations
  • The Cash Flow Forecast
  • Introduction
  • The Period of Cash Flow Forecast
  • Structuring the Cash Flow Statement
  • Receipts
  • Cash Payments
  • Operating Expenses
  • Investments
  • Other Payments
  • The Profit/Loss Account and Cash Flow Statement compared
  • Activity – Cash flow calculations
  • The Balance Sheet
  • Assets & Liabilities
  • Fixed Assets
  • Currents Assets
  • Capital & Liabilities
  • Liabilities
  • Current liabilities
  • Long-term liabilities
  • Equity
  • Statute capital
  • Balance Sheet – vertical form
  • Break-even Analysis
  • Fixed Costs
  • Variable Costs
  • Activity – Beak-even point Analysis

DAY 5

• AM I SATISFIED WITH MY BUSINESS PLAN
  • Aims and Objectives
  • Risk Analysis
  • Competition
  • Raw Material & Stock
  • Payment Terms
  • Sector Specific Risk Factors
  • Comparative Analysis
  • Liquidity analysis
  • Current Ratio
  • Quick Ratio
  • Profitably Indices
  • Profitability (profit margin)
  • Return on Assets
  • Solvency Ratio

• HOW TO PRESENT THE BUSINESS PLAN
  • Aims and Objectives
  • Who will receive the Plan?
  • Creditors
  • Investors
  • Visualizing the idea
  • Presentation Tips

• IS THE BUSINESS PLAN COMPLETE
  • Aims and Objectives
  • A Plan to Control the Business
  • How to use the budget
  • Reporting
  • Weekly reports
  • Monthly reports
  • Why reports are important