Without satisfied clients a business will risk failure or slow decline. Companies should treat most feedback from clients with the utmost gravity and if necessary integrate client’s views into strategic planning.  

This course looks at different ways to approach clients for feedback and discusses how client input is relevant to the business from many different perspectives. It explains:

• How to structure a feedback questionnaire
• How to integrate client opinions effectively
• How to deal with any negative comments or complaints

Course level: Intermediate

Who should attend? 

• Professionals
• Business developer
• Client care.